Clarity and content
Services, audiences and messages are structured so visitors quickly understand what matters.
- Positioning and offer structure
- Page and content architecture
- Copy, priorities and conversion paths
Strategy · Web design · Delivery
Not just a new website. A presence that explains and sells.
Mrose Consulting plans and delivers individual business websites – from positioning, structure and content through UX/UI and development to technical SEO, migration and go-live.
One accountable partner
The website starts before the first layout.
A strong business website is not a collection of attractive pages. It translates the offer, audience and evidence into a clear user journey and makes the next step easy.
Strategy, content, design and technology are therefore developed together. Existing logos and design foundations are retained when they work. Logo, corporate design, photography and other communication assets can be added where needed.
Design and development
The presence is individually designed, responsively implemented and built for fast, stable use.
- UX/UI and visual system
- Desktop, tablet and smartphone
- Forms and required functionality
Visibility and go-live
Technology, content and migration are prepared so both people and search engines can use the site properly.
- Technical SEO foundation
- Redirects, sitemap and indexing
- Migration, testing and controlled launch
Direct delivery:
Mrose Consulting remains accountable from planning through go-live. Specialist services are added only when they create clear value and are shown separately in the proposal.
Packages
A clear starting point – matched to the actual job.
The stated scope is a guide. Content work, different page types, functions, languages and design depth determine the real scope.
Focused one-page website
For one clear offer, a new business, a campaign or a deliberately compact company presence.
- One language and up to six content sections
- Individual structure and design
- Responsive implementation and contact form
- Technical SEO foundation for one main topic
- Integration of supplied legal texts
- Testing and go-live
from CHF 3’900With an existing logo, a clarified offer and usable source material
SME business website
For businesses with several services, audiences or search topics that need to be explained separately.
- One language and up to seven content pages
- Information architecture and UX/UI system
- Individual responsive development
- Technical SEO and search-oriented page structure
- Form, system and legal pages
- Migration, redirects and go-live
from CHF 7’900For an individual SME presence without specialist functionality
Market and web presence
For a repositioning or relaunch in which strategy, offer, content and website are renewed together.
- Strategic foundation phase
- Positioning and service portfolio
- Content concept and individual website
- SEO architecture and technical delivery
- Go-live and controlled migration
- Optional coordination of visual production
from CHF 12’500Logo, photography, translation and specialist features priced by scope
References to pages and content sections apply to substantive content. Legal notices, privacy pages, thank-you pages, error pages and other technical states are shown transparently but are not sold as full content pages.
Google and discoverability
Technical SEO is standard. Visibility is an extension.
Every site receives clean titles and descriptions, semantic structure, mobile optimisation, a sitemap, structured data, fast delivery and indexing preparation.
A one-page website can cover one main topic well. Businesses seeking visibility for several services, regions or search intents generally need dedicated, substantial pages and prior search and competitor research.
For a clearly defined standard page within an existing design system.
Search research, page plan and prioritised content for additional relevant topics.
When no viable visual foundation exists or the presence should be deliberately renewed.
Sound language architecture, content transfer or translation, quality control and technical linking.
Separate and transparent:
Hosting, paid licences, translation, photography, complex animation, shops, booking systems, integrations and individual software features are not included by default. They are proposed only when genuinely needed.
View photography and visual productionApproach
From the decision to a controlled go-live.
Goal and scope
The offer, audiences, existing foundations and intended impact are assessed and agreed.
Content and user journeys
Pages, messages, evidence and conversion paths are prioritised before visual design begins.
Design and technology
The presence is designed, responsively developed, populated and reviewed in clear stages.
Testing and migration
Forms, devices, metadata, redirects and indexing are checked before a controlled go-live.
Common questions
What should be clear before a proposal.
Is a one-page website sufficient for Google?
A one-page website can be sufficient for a business with one clear service and a regional or referral-driven market. A multi-page structure is generally more effective when several services or search intents need dedicated coverage.
Is search engine optimisation included?
Every website includes a technical SEO foundation. Keyword and competitor research, additional search-focused pages and ongoing optimisation are defined as separate extensions. No responsible provider can guarantee a particular Google position.
Does Mrose Consulting implement the website directly?
Yes. Planning, UX/UI, technical implementation and go-live are directly managed. Specialist services such as photography can be added transparently through partners or artography.pro.
Does an existing logo need to be replaced?
No. A functional logo and corporate design are retained. A refresh or redesign only takes place when it makes sense for the market presence and has been explicitly commissioned.
Who supplies copy and images?
This is agreed before the proposal. Existing content can be transferred and editorially refined. Full copywriting, translation and new photography are listed separately according to scope.
Next step
Which package solves the job without unnecessary scope?
In a 15-minute initial call, we clarify the goal, available foundations and sensible page structure. You then receive a transparent scope rather than an arbitrary agency bundle.